Arai Helmet is now an official IDM partner

Arai Helmet is now an official IDM partner

Twan Smits, a 20-year-old Dutch rider and one of the title contenders in the IDM Supersport series, is an Arai brand ambassador. Text: Anke Wieczorek; Photos: Dino Eisele

The partnership has just been finalized. Arai Helmet is now a partner of the International German Motorcycle Championship (IDM). Drawing on Arai’s decades of experience in race support and helmet development, Arai offers IDM riders comprehensive service at races and related experiences for end customers.

Arai will be in the paddock throughout the championship to provide IDM riders with full service and replacement helmets. This applies to the top Superbike class as well as the Supersport Sidecar series. “It’s a good sign to have Arai as another partner in the championship, which makes it even stronger,” says IDM Series Manager Normann Broy, delighted with the new addition.
Arai is also offering IDM visitors a special service for their own Arai helmets. While there won’t be any official sales outlets in the open paddock, visitors will still have the opportunity to test the latest Arai models—right in the heart of the exciting IDM racing circus.

“Arai is proud of its rich and long history in motorsports, which has yielded valuable insights that have enabled Arai to continuously improve rider protection over the decades. Becoming an official partner of the International German Motorcycle Championship is an important step for Arai in continuing our commitment to the ongoing optimization of rider protection,” says Michio Arai, owner and CEO of Arai Helmet. “Whether they’re professional racers in the IDM or end consumers—both groups of riders are equally important to us in our mission and priority to provide the best possible protection to all motorcycle enthusiasts. Racing helps us continuously gain important insights into the performance of our helmets, and that helps us develop helmets with the best protective features for both the racetrack and the road.”

About Arai Helmet: Arai Helmet is a Japanese family-owned company that, for more than 70 years and across three generations, has been dedicated to continuously improving the protection offered by its custom-made helmets, one step at a time. These efforts began when founder Hirotake Arai designed his first helmet for his own protection, even before helmet standards existed in Japan. The Arai family carries on his legacy by making rider protection its top priority.