IDM: Yamaha Revamps the bLU cRU Community for Young Riders

IDM: Yamaha Revamps the bLU cRU Community for Young Riders

Three countries, one goal. Germany, the Netherlands, and Switzerland are joining forces to support young talent. Text: Anke Wieczorek, Photo: Yamaha Motor Germany

Yamaha Motor Germany, Yamaha Motor Netherlands, and the Swiss Yamaha importer Hostettler Group are joining forces. They are organizing a joint R3 Cup as part of the IDM. The goal: to strengthen the development of young talent in motorsports.

Yamaha Motor Germany has many years of cup racing experience. The R6 Dunlop Cup was considered a true breeding ground for talent and enabled several riders to make the leap to top international classes. Among the top athletes are Jörg Teuchert and Kenan Sofuoglu. Both went on to become world champions Supersport during their careers.

Now, Yamaha dealers from Germany, the Netherlands, and Switzerland are joining forces for a new project. They are pooling their racing experience and combining their expertise to create a cross-border cup: the Yamaha R3 bLU cRU Cup DE | CH | NL 2020. It will be held in its own time slot as part of the IDM.

The youth development program is open to riders between the ages of 12 and 25. The motorcycles are built by MGM Performance (Germany), YART (for Swiss participants), or Ten Kate Racing (Netherlands), depending on the participant’s country of origin. Everything is conducted under the motto “equal opportunity.” The race-ready motorcycles are identical.

Technical support is available to all Cup participants. An organizational team is on site to coordinate everything. Dario Giuseppetti and Joey Litjens have been hired as riding coaches.

For a package price of 9,999.00 euros, participants receive a race-ready YZF-R3 (2020 model), a full set of protective gear, a stand, and tire warmers. In addition, there is a 3,999.00 euro entry fee.